|  |  | | To achieve this, BMW is the first carmaker in the world to use Sun Reflective technology in its leather. Applying this process, pigments are embedded in the material during production to reflect infra-red radiation in sunlight in wavelengths of more than 720 Nanometres, significantly reducing the usual heating effect on the surfaces. All other qualities of the leather material remain unchanged.
Sun Reflective technology is used both on the seat upholstery and on the armrests to prevent body contact with excessively hot surfaces. This new leather treatment is able to reduce surface temperatures on dark interior colours by up to 68 degrees F, and also offers advantages on light-colored upholstery, where the heating effect of sunshine is less severe.
An accessory wind deflector developed especially for the new BMW 3 Series Convertible reduces air swirl within the interior even at high speeds. This new wind deflector is fastened firmly in the rear of the passenger compartment by supports in the side panels and can be swivelled into position. Just one single movement of your hand either on the driver's or passenger's side is sufficient to securely fasten the deflector in position.
The BMW 3 Series Convertible - maintaining the tradition
BMW 3 Series Convertibles have been known for incredible top-down driving experiences for 19 years running. The new BMW 3 Series Convertible continues this tradition without any compromise. The very first Convertible based on the BMW 3 Series debuted in 1987 and was the epitome of dynamic performance and sporting elegance. As the first premium manufacturer to launch an open four-seater in this segment, the competition has now become most challenging and fierce, but the BMW 3 Series Convertible remains unique to this very day.
Unlike many open four-seaters in other classes, the first BMW 3 Series Convertible had a soft top that moved down completely beneath a firm cover at the rear of the car, to maintain its classic lines.
This beautiful style continued in 1994 with the second generation 3 Series Convertible. Its larger wheel arches and A-pillars slanted at a lower angle gave it an even more sporting and dynamic look.
The third rendition of the 3 Series Convertible entered the market in 2000 and continued the trend towards dynamic appearances and performance with its muscular surfaces and contours while retaining its usual proportions.
All BMW 3 Series Convertibles quickly became classics during their lifetime. The objective in developing each new model was to adopt the elementary qualities so typical of a BMW 3 Series with modern, trendsetting requirements. The new generation comes with an innovative roof concept that not only retains, but further accentuates the original character of the 3 Series Convertible.
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