|  |  | | A particular sign of distinction is the imprint "BMW Hydrogen Power" on the sunblinds of the rear side windows, with the same message being proudly presented in the illuminated door entry strips.
BMW's navigation system Professional, the HiFi system Professional complete with a CD changer, as well as a rear monitor with a DVD changer and TV function with DVB-T reception and a separate telephone at the rear all ensure maximum grand touring comfort.
Yet a further highlight of the BMW Hydrogen 7 is the BMW Assist telematics service and the Teleservice preparation kit. Then of course there are further highly convenient features such as Comfort Access, a heated steering wheel, Active Seats at the front, Comfort Seats at the front, active seat ventilation at the front, BMW Night Vision, Adaptive Headlights as well as voice recognition for controlling the navigation system, telephone and audio system also in the BMW Hydrogen 7. And last but certainly not least, BMW Online also provides access to special BMW Hydrogen information pages.
Progress without compromises
The BMW Hydrogen 7 emphatically proves that changing over to an alternative form of energy does not mean missing out on superior driving dynamics and motoring comfort.
In fact, in neither its exterior looks nor in its driving behaviour does the BMW Hydrogen 7 resemble any of the cars presented so far in the general context of innovative drive technologies. Accordingly, this departure from fossil fuel does not in any way mean giving up the dynamics and performance so typical of a BMW. Rather, mobility of tomorrow and driving pleasure of today are by all means compatible, with the drive concept of the BMW Hydrogen 7 being directly transferable also to future models. So driving a car of this calibre will be just as thrilling in future as it is today, but at the same time cleaner than ever before.
Experiencing the future in the BMW Hydrogen 7
Driving a BMW Hydrogen 7 means more than "just" experiencing the dynamic performance and supreme comfort of an exceptional luxury performance sedan. For the discerning individual driving the first hydrogen luxury performance automobile will at the same time be enjoying a truly exceptional pioneering experience. Indeed, such a first-hand experience of a breakthrough into a new age of individual mobility also means contributing to this development through one's own expertise and probing mind. This is why every user of a BMW Hydrogen 7 is in exceptionally close touch with the engineers of the BMW Group involved in developing the car and its technology, allowing direct answers to all questions possibly arising in the use of such a brand-new technology. And of course this also means that BMW Group specialists receive ongoing and direct feedback on the experience of the users.
There can be no doubt that the launch of the BMW Hydrogen 7 also marks the beginning of an important test period. For despite the most intense testing, certain knowledge and findings can still only be obtained under practical driving conditions, particularly the "usability" of specific components in everyday motoring. After all, the BMW Hydrogen 7 differs in numerous details and functions from a BMW 7 Series with a conventional gasoline engine.
Launching the BMW Hydrogen 7, the BMW Group seeks not only a close dialogue, but also close cooperation: To establish hydrogen as a sustained alternative to fossil energy for individual mobility, ongoing development of technological potentials must be conducted in parallel to a close, direct and intense focus on the demands and interests of the car's users.
Ultimately, therefore, this breakthrough into a new era of mobility is a challenge to all groups involved in this process. And the signal the BMW Group is sending out through the introduction of BMW Hydrogen 7 is directed not only to the network partners involved in politics, science and the energy industry, but also to an open-minded group of users highly sensitive to trendsetting innovations in the world of mobility.
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