Hyundai Genus New Generation Wagon
Coupe-wagon Crossover
With the Genus concept vehicle Hyundai, is taking a preview on future European customer demand in the D-segment in combining the sporting dynamism of a coupe with the versatility of a traditional wagon. The Hyundai European Design Centre, located in Russelsheim near Frankfurt, defines a new premium vehicle concept.
Thomas Burkle, Hyundai Chief Designer Europe, explains the benefits of the Genus concept: "The dynamic five-door concept blends roominess and comfort with elegance and practicality. The Genus challenges the traditional compromise of vehicle choice faced by demanding modern lifestyles. It offers space and comfort, similar to a traditional wagon, but has an elegant, dynamic exterior. The Genus thus provides the answer to emotional desires and practical necessity."
Capability
The Russelsheim design team developed Hyundai Genus as a D-segment vehicle that is appealing to many target groups. Thus, with its multi-use concept the Genus can be used for work, extensive shopping tours, family holidays as well as for numerous free time activities.
A long wheelbase, reduced front and rear overhangs and a wide stance enable increased interior comfort and loading capacity without compromising the fundamental proportions inherent to a coupe.
For maximum versatility, the floor features an integral hatch which can be lifted to reveal a retractable bench seat. The bench extends out to rest over the trunk sill and together with a sliding deck that is concealed in the bumper, it forms a multi-use outside seating area. The sliding deck can also be used separately for transportation of bicycles and other sports equipment.
Due to an inset B-pillar, the side windows form a continuous line. They are fully retractable and together with a large panoramic glass roof enable multi-sensorial experiences normally associated with coupes and cabriolets.
The medium-size wagon is powered by a 2.2 liter Common-Rail Diesel engine (CRDi) and equipped with a 5-gear automatic transmission for a dynamic, yet comfortable and economic ride. The 4WD underlines the sporty character of the Genus.
Exterior Design
The formal language of the purist concept has been defined by the free-flowing form of a wave. Expressive Front and rear blend in a harmonious fusion through a constantly evolving extruded body, painted in metallic champagne.
The face is defined by a hexagonal mouth taking up the whole front like the air intake of a fighter plane, where all surfaces start around it and develop into the body side. The jewel-like swept-back headlamps are similar to birds' eyes that sit on the flanked side of the truncated triangular shaped front end.
Strongly looking A-pillars are firmly routed in the sculpted bonnet producing a flight of an arrow section, which shoots towards the front grill.
The flowing silhouette of the car has a sleek cab forward configuration with a tapering roofline dropping dramatically away at the rear. Uninterrupted negative shoulders connect the slanted narrow greenhouse onto the tall body, giving it almost coupe-like attributes.
The interplay of the shoulder line between the front and rear lamp reminds of a silk cloth draped over the string of a bow which is fixed under tension at both ends.
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