Lancia Musa
Ambassador of italian hospitality





There are also two versions of the Musa under the spotlight at the Bologna Motor Show. One is equipped with the 90 bhp 1.3 engine, the Platino specification and b-colore bodywork. A touch of originality and class that sets off the model's clean harmonious lines to perfection. The interesting feature of the Musa on display is the Sony DVD/MP3 player built into the facia, with two 6.5" 16/9 LCD monitors fitted on both the front head-restraints. This sophisticated device reiterates the fact that the Lancia Musa was born out of the concept of 'Italian hospitality', which treats occupants as guests and not passengers.

The other car on display embodies the same warm welcome: a Musa Platino Plus with a 95 bhp 1.4 16v engine, with its bodywork a delicate shade of Vasari pearl, and a rich array of equipment including a satellite navigator and the Granluce sunroof. Both Lancia Musas offer TPMS (Tyre Pressure Monitoring System), which helps to limit consumption (of fuel and tyres) while enhancing safety (greater control and stability of the car).

The two versions on display in Bologna underline the great versatility of this successful model. The outcome of the concept of 'Italian hospitality' which makes you guests and not passengers, the Lancia Musa invites you to share the pleasures of life in a car that is unique in its segment. It is certainly a luxury product, but it is never ostentatious because it is designed around the desires of people who like to enjoy life but without forgoing practicalities. The Lancia Musa brings the secrets of Italian hospitality to the car world: it is a car that receives its guests with good taste, warmth and generosity.

The Lancia Musa is good taste in its refined, harmonious lines, the elegantly matching warm colours, the precious details and luxurious materials. It is the right size for use around town or for long distances: 3.99 metres long, 1.70 metres wide and 1.66 metres high, and is the new benchmark for this particular compact car segment.

The Lancia Musa is warmth in the sensations it offers its guests: the luminosity of the 'GranLuce' transparent sunroof and the airy interior, the pleasant surfaces and the enveloping comfort of the ergonomic seats and automatic climate system make any journey enjoyable. The interior space is easy to 'dominate' thanks to the raised driving position, the ergonomic controls and the modular seats, which can be adjusted to 32 different positions (including an unusual 'chaise-longue' position).

And finally, the Lancia Musa is generosity itself in the technology it offers: engines with excellent performance, for relaxed, stress-free driving. Three Multijet turbodiesels: the 100 bhp 1.9, which is round and elastic, ideal in any situation, and the two 1.3 litre units delivering 70 bhp and 90 bhp, perfect to drive around town, combined with the DFN (Dolce Far Niente) robotised sequential gearbox. For motorists who travel less, there is a brilliant 95 bhp petrol-fuelled 1.4 litre Fire engine. And for the really environment-conscious, there is the 90 bhp 1.3 engine complete with particulate filter.