| A model for conquest / In the A-class the Eos presents itself with the quality image of the B-class; in the B-class the Eos takes off at A-class prices
Due to its uncompromising design, its convertible characteristics and its sporty as well as comfortable road handling, Volkswagen sees the new Eos as an achievable VW brand name dream for many drivers. As a result the clientele addressed by the Eos is expected to be comparatively large, because the convertible-coupe will be positioned, as sketched out, between the A- and B-class. Example A-class: here the Eos recommends itself as a vehicle with the quality image of the higher B-class. There has been a conscious decision to use only one equipment line which can be customized according to taste and financial resources. Moreover, the Eos stands out from many of its competitors in the A-segment due to the greater performance spectrum of its engines and high-end technologies such as the double gearbox DSG, a Dynaudio-sound system and, of course, the new CSC-roof.
Example B-class: even though the VW Eos is a little shorter than some of its competitors, it offers a comparatively spacious interior that is in any case just as comfortable. The sliding / tilting glass roof is unique among the top convertibles of the B-class and only one of them sports a folding steel roof. Despite this the Eos is far less pricy. To put it differently: the Eos transcends the border between the classes. And that is typical for Volkswagen.
Eos takes off to a flying start world wired / The five markets with the highest sales volume are Germany, the US, the UK, France and Italy
In the long run Volkswagen will offer the new convertible-coupe world wide. The five markets with the highest sales volume are expected to be Germany with an 30 percent segment, the US with 29 percent, the UK 9 percent, France 8 percent followed by Italy, Belgium Spain and Switzerland.
According to the prognosis from the preliminary stages of the development, the Eos is being bought by men and women alike. The central target group ranges from 35 to 45 years of age and they are status conscious. 15 percent are singles.
Five strong engines / The 140 hp TDI for frequent drivers, four gas engines with a performance spectrum from 115 to 250 hp
In Germany the 115 to 250 hp with particulate filter as standard will be among the most popular vehicles with long distance drivers. As one of very few manufacturers, Volkswagen features economic direct fuel injection in all their four cylinder gas engines. Their performance figures are 85 kW / 115, 110 kW / 150 und 147 kW / 200 und 250 hp. The particularly agile and high torque turbo charged 200 hp engine has already advanced to become a kind of a cult engine in the Golf GTI. Another small masterpiece is the 250 hp strong six cylinder engine which made its debut in the Golf R32. In the Eos it is combined with the automatic double clutch transmission (DSG) as standard. For the 140 hp TDI and the 200 hp TFSI Volkswagen offers the DSG as an optional.
On the bottom line, this car, which is itself of a rather emotional bent, offers many substantial features. The name itself stands for emotion. The name Eos is derived from the goddess of sunrise and is meant to evoke associations with an idealized image of driving a convertible: the early moments of a summer's day. Legend has it that the goddess rises every morning in her phaeton from the depths of the sea to bring daylight to mankind.
The new Eos - CSC-Roof
The new VW Eos is the first car in the world to feature a five-section hard top with an integrated sliding/tilting glass roof. The roof can be opened and closed respectively in only 25 seconds by a hydroelectric device. The CSC-roof (convertible, sliding and coupe roof) offers not only visual, but also practical advantages.
Firstly, a pure convertible feeling. As the windscreen frame - the roof cross member, to be precise - projects far less into the interior than is the case with previous familiar solutions, there is nothing above the driver and front passenger but the sky. Secondly, easier getting in and out of the car.
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