| Scion Unveils FUSE Sports Coupe Concept Car At 2006 New York International Auto Show
Scion, from Toyota Motor Sales, U.S.A., Inc., unveiled the all-new FUSE Sports Coupe Concept vehicle at a press conference today at the 2006 New York Auto International Show.
Developed by Calty Design Research, Toyota's North American design studio located in Newport Beach, Calif. and Scion's Advanced Product Strategy Team, and built by Five Axis of Huntington Beach, Calif., the all-new FUSE was designed to be the new Scion sports coupe icon. Its goal was to push the limits of a coupe concept by combining entertainment, digital technology, and versatility into one sinister looking package. Most importantly, its styling makes a visual statement about its intention to expand the performance envelope among affordable, entry-level sport coupes.
"The idea of the all-new Scion FUSE Sports Coupe is a reflection of the boundless limits and creative envelope that embodies all the vital personalization components of a Scion product," said Mark Templin, Scion vice president. "Since the launch of Scion three years ago, designers have learned a great deal about what inspires and motivates Scion buyers through its unique vehicle lineup and instilled them into the FUSE."
The exterior of Scion FUSE was the conception of Calty designers Alex Shen and Bob Mochizuki, who were determined to create a strong performance statement. Inspiration came from the "HAKO" super GT racing cars of Japan, commonly known as the JGTC series. From the side, Scion FUSE has a low, aggressive stance with a race helmet-inspired wraparound window that provides a panoramic view. The visor-like wraparound windshield is balanced by a strong C-pillar, adding a sense of security and protection.
At first glance, the menacing presence and dark undertones of Scion FUSE subtly hint there is more than meets the eye. The front of Scion FUSE glares at you with slim, high-mounted, deep-set headlamps communicating a serious and aggressive attitude. A massive rectangular air intake hints at potential for a large intercooler.
From the back, wide-body rear flares span the entire rear mass, encasing deep-set vertical taillamps. The dual exhaust also serves as fog and reverse lamps as lighting encircles each exhaust tip. Wheels are 20-inch custom-machined with LED's on the end of each spoke, which illuminate as turn indicators.
On top, two horizontal glass panels run the length of the roof, and slide open in both directions offering all occupants access to a personal sunroof. The rear window tapers down to a speed-activated spoiler.
True to the Scion tradition, the FUSE is equipped with extreme levels of personalization accessories. Headlights and fog lamps can be programmed to illuminate in various colors. Videos or images can be downloaded and viewed on a concealed LCD screen behind the front badge. And then there is the interior.
Calty interior designers Alan Schneider and Ichirou Mukai used the long wheelbase and high beltline of Scion FUSE to help create the interior theme, which revolves around providing the driver with an intense driving environment and occupants an intimate atmosphere. The activation of a small key-shaped sensor unhinges butterfly doors that open to reveal an interior that merges technology, function and racing inspired elements in an asymmetrical pentagon where the driver is positioned at the apex of the surround.
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